Founded in 1996 by Niall and Faith MacArthur, EAT. is a leading business in the £3 billion specialist food and coffee ‘to go’ market. At acquisition it had 105 stores across the UK selling a wide range of soups, salads, sushi, panini, sandwiches, baked goods and coffee, all freshly prepared by EAT. each day.
The sub-£10 meal category of the food and drink sector has proven resilient throughout the downturn and EAT. has performed robustly, with sales in the last 12 months of £94 million, up from £68 million in 2008
The market overall is seeing a gradual recovery in consumer confidence and a continuing shift to healthy, branded, eating out and food-to-go. To capitalise on this trend, Lyceum invested alongside the founders and management to implement a growth strategy that includes:
- Accelerating a significant store roll-out programme which could support over 300 branches and a brand development programme
- Further developing the business and brand in the UK and internationally by investing in its leading product ranges, shops and people
- Continuing to provide consumers with high quality products, exceptional service and great value to further build on its loyal customer base.
Below are links to interesting news items on EAT. :