Chris Rixon has joined Lyceum Capital, the leading investor in B2B services and technology companies, in a newly created role as Head of Digital. Chris joins from Totalmobile, a Lyceum-owned enterprise mobility software developer, where he served as Chief Marketing Officer.
Chris joins Lyceum’s Development team and will work closely with all investee companies in helping them realise ambitious growth plans; developing and digitising marketing activities, including lead generation; as well as share the Firm’s best practice expertise in product management and service innovation.
Bringing a wealth of industry knowledge and experience to the role, Chris previously held senior marketing positions at two private equity-owned technology companies, including BMC Software. In his most recent role at Totalmobile, Chris worked closely with the Lyceum team in helping the company transform its digital offering.
Commenting on the appointment Chris said, “I am thrilled to be joining Lyceum Capital and look forward to working closely with all our portfolio companies to help weave clear digital strategies into their growth plans.”
Jeremy Hand, Managing Partner, said, “Chris has had such tremendous success at Totalmobile that we asked him to join us in a broader role and share his deep insights into digital transformation and marketing across our entire portfolio. We are committed to ensuring our portfolio companies are equipped with best-in-class digital and marketing tools to remain at the forefront of their respective industries.”